阿里山林鐵 | 全國各校統一編號資料庫

Sinceitsestablishment,theAlishanForestRailwayandCulturalHeritageOfficehasbeencommittedtopromotingpreservationandmaintenanceofforest ...

Since its establishment, the Alishan Forest Railway and Cultural Heritage Office has been committed to promoting preservation and maintenance of forest railways, their cultural heritage and forest ecology. The new brand identity shows its determination to achieve sustainable business and to create a new travel brand for Taiwan’s cultural heritage.

"Enjoy the window view while traveling through the history of the forests" summarizes the design concept of the project. The logo is a combination of the signature sceneries of Alishan: locomotive, sunrise above sea of ​​clouds, and flying birds with open wings. It implies the office’s hope for a great future and its determination to protect Alishan’s forest railways and cultural heritage. The curvy V-sign hidden in the logo creates a soothing and reassuring visual effect, just like transportation safety, which is always the office’s priority. The bold font is inspired by the font used on the railroad cars. It carries the weight of ...